The Lost Precinct Advent Calendar – #20 Bejam

When a plea for Frozen stuff meant a bag of peas 

The Ad of Christmas Past

With the rise of the chest freezer and deep freeze fridge freezers, the early 1970s saw a rise in popularity for frozen food. Freezer Centres would form part of many a High Street. As well as regional chains, there was national players like Iceland, Cordon Bleu Freezer Centres and Square Meals. Another significant player was Bejam.
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